The power of micro blogging applications such as Twitter lies in the fact that it is less intrusive yet very collaborative. I am able to shrink my messages to 140 characters or less, thus making it a concise and to-the-point communication tool. I am able to share reviews about a book I am reading or an article that I stumbled upon.  The objective is to share with the belief that someone somewhere read it and it helped.

I have seen that it has always been a struggle for the leaders in any organization to create a culture of collaborative teams; for employees to openly share best practices, lessons learnt, queries, ideas, and thoughts; amongst fellow team members, across project teams and departments; in a common, efficient and non-intrusive way. But If micro blogging works globally to bring people together from the corners of the world to collaborate on a common topic, in an efficient non-intrusive communication channel, while building a knowledge-base on the fly, and easy to maintain… then

WHY NOT use micro blogging as a tool within the firewalls of an organization to achieve the exact same results?

Stay tuned for “The Microblogging Workplace – Pros and Cons” - Coming Soon!